The Magical Broom Chairs
Philippe Starck & Emeco are the designers of these stylish yet responsibly created chairs made from 90% waste. They are called the Broom chairs because they are derived from wood fibre that would normally be swept into the trash, mixed together with waste polypropylene taken directly from plastic producers worksites. They are synthetic chairs with the spirit of wood. In the words of the designers: “Imagine a guy who takes a humble broom and starts to clean the workshop and with this dust he makes new magic”. Waste for Starck & Emeco then becomes magic turning these chairs into magical chairs.
Watch Emeco's statement on his magic chairs here: